The BASIC series was born from the desire to convey the charm of Banshu-ori. These long-selling products, launched when the brand was established in 2007, continue to enjoy unwavering popularity.

Original Banshu-ori Fabric

The reason for choosing Banshu-ori, a fabric with 200 years of history in Nishiwaki City, Hyogo Prefecture, is none other than its texture.

Yarn-Dyed Fabric

Banshu-ori is a "yarn-dyed" fabric, where the threads are dyed before weaving to create patterns. This results in beautiful, deep colors from any angle that printed fabrics can never achieve.

Traditional Power Looms

BasShu is particular not only about the production area but also about the looms. Traditional power looms can only operate thanks to the skills of artisans. They carefully adjust the tension to avoid stressing the threads and weave slowly.

Natural and Warm Texture

The 100% cotton chambray fabric, woven slowly and meticulously, possesses a natural and warm texture. While not suitable for mass production, we choose Banshu-ori for its unique qualities.

Everlasting Charm

The charm of the fabric never fades, no matter how much times change. And the more you wash it in your daily life, the more it develops its unique texture.

About the Label

The brand label, secured with red stitching, is designed to naturally unravel with use, rather than being firmly sewn on. You can choose to remove it or leave it on.

Washable Without Worry

The blue and navy colors of the BASIC series are not indigo-dyed, so you can wash them without worrying about color transfer.

Combine Your Favorite Colors and Patterns

All colors have a gentle hue, so any combination works well. Feel free to enjoy your favorite colors and patterns.