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この季節がやってきました

Nov 21, 2017

blanketWOOLウールウール100%ブランケット

That time of year has come.

As a staple product of the brand, the "made in Izumiotsu" wool blanket has somehow become well-established.     Considering the early days when we were just finding our way, it's a great privilege that it has grown into a product used by so many people, and that we can consistently produce it at the factory every year.   In an era where it's possible to create "good products" but difficult to continue producing them, there's nothing happier than this.   -----   And this year,   we've added three new patterns to our standard designs.   #94120 Wool Blanket...

この季節がやってきました
blanketwoolウールウール100%ブランケット
by 須之内大地Nov 21, 2017

That time of year has come.

As a staple product of the brand, the "made in Izumiotsu" wool blanket has somehow become well-established.     Considering the early days when we were just finding our way, it's a great privilege that it has grown into a product used by so many people, and that we can...

新作パッチワーク・キルト INDIGO
patchworkquilt
by 須之内大地Oct 24, 2017

New Patchwork Quilt: INDIGO

While there is a wide variety of quilts around the world, I believe that American quilts, with their primitive and quiet presence, are a better fit for the Japanese climate than colorful and flashy quilts. This season, we have created two patterns of blue and white quilts that were popular...

30代女には刺さった 〜 The Ludlow Hotel 〜
hotelludlownyニューヨークホテルラドロールドロー
by 須之内大地Oct 06, 2017

It resonated with a woman in her 30s ~ The Ludlow Hotel ~

  In the ten seconds it took me to wake up and wash my face,   I thought, "Ah, I feel like only good things will happen today."   Here are some photos from that morning.   ・ ・ ・   Next,   A photo from the morning of the...

【床派へ】Denison Camoと新ロングクッション
basshukhakiシリーズインテリアクッションカバー
by 須之内大地Oct 02, 2017

[For the floor dwellers] Denison Camo and new long cushion

Our new series, which received a great response immediately after its release.   Some items are already SOLD OUT, but I'm worried that the actual colors might be hard to discern, so I'd like to provide some additional details.   ↓↓ This image makes the colors look quite vivid, but...

裏切られたい
basshuカタログ
by 須之内大地Aug 17, 2017

I want to be betrayed.

In my experience,the more unexpected and surprising things there are (for me),the better the catalog turns out.  Even shots I thought were a bit off at the time,look incredibly fitting later, and stylings I thought were wildturn out to be amazing when finished. ----  When you work with the same team repeatedly,I think the...

素敵かよ
nyインテリア
by 須之内大地Jun 30, 2017

That's amazing.

When I go to NY, I always stop by "SHARK TOOTH."   It's not a place that would appeal to everyone. They proudly display tattered antique rugs,   They casually place unusually attractive fabrics whose genre and era are unknown,   And hand-dye old quilts one by one.   It's...

BasShu的、失敗しないホテル選び〜ロサンゼルス編②〜
by 須之内大地Apr 21, 2017

BasShu's Guide to Choosing the Perfect Hotel ~Los Angeles Edition Part 2~

The next day, we headed downtown.   Perhaps because it was exhibition season, all the hotels we had in mind were fully booked, so we ended up booking this one based on location and price, without much expectation.   The Los Angeles Athletic Clubhttp://laac.com/   It's a renovated old building,...

BasShu的、失敗しないホテル選び〜ロサンゼルス編①〜
by 須之内大地Apr 21, 2017

BasShu's Guide to Choosing the Right Hotel Every Time - Los Angeles Edition (Part 1)

I love searching for hotels, and even if I have no plans to travel, I often find myself seriously choosing hotels within a realistic budget, feeling satisfied, and then thinking, "What am I doing?"   In my (imaginary) Los Angeles edition, "PALI HOTEL" usually made it to the final selection....

「The Stripes」のベッドリネン新作 BROWN
by 須之内大地Mar 30, 2017

"The Stripes" New Bed Linen Collection: BROWN

This spring, we've added new patterns to our "The Stripes" bedding series.   We went through countless revisions during the yarn dyeing process until we were finally satisfied with these two patterns.   To say the least, they are quite good (lol).   --- First, this one.   col. Stripe...

BasShu的ニューヨーク歩き 〜ブルックリン編〜
by 須之内大地Mar 07, 2017

BasShu Walks New York ~Brooklyn Edition~

Next up is the Brooklyn edition. I hear it's becoming more and more developed, almost like Manhattan, but there are still many low-rise buildings, which is a relief.   Pilgrim Surf+Supply This shop has already opened in Japan. If you've seen the Shibuya store, you're bound to be underwhelmed. In...

BasShu的ニューヨーク歩き 〜マンハッタン編〜
by 須之内大地Feb 27, 2017

BasShu's New York Walk - Manhattan Edition

On the heels of some actual work (yes, "on the heels"!), I did some market research. Although it’s heavily influenced by my personal interests, I took a serious walk around NYC, so I’ve written down my honest impressions of each place.   A Certain VINTAGE SHOP I can’t reveal the...

CookDo【アジアン鶏飯】のピエール瀧
by 須之内大地Feb 06, 2017

Pierre Taki in CookDo "Asian Chicken Rice"

Yesterday, while watching TV,   Huh? ...Hmm?!   I thought, and when I rewound it, It was indeed The Stripes apron!   And it was Pierre Taki. I'm so happy. It suits him so well!!   He was wearing it in the CookDo [Asian Chicken Rice] commercial.   -- Since...

カタログが上がってきました
by 須之内大地Jan 30, 2017

The catalog has been completed.

Our 2017 Spring/Summer catalog is complete.   Even though we've made many of them, the moment of opening the package is always exciting.   This catalog, which we produce once a year, is the only place where we can express our style with 100% authenticity, as we do not have...

センチメンタル・バリュー?
by 須之内大地Dec 26, 2016

Sentimental value?

A foreign friend of mine uploaded a photo to Facebook of the matching notebooks we bought a long time ago. When I messaged her asking "You still have that?!" I got a one-word reply: "Sentimental value." Since then, the phrase "sentimental value" has stuck with me. This year, I found...

90点の生地
by 須之内大地Dec 05, 2016

90-count fabric

Despite having a clear image in mind of the fabric I want to create, weaving rarely turns out as expected.   Unlike printed materials, the design you see on the computer screen almost never comes out exactly the same.   Fabric is, in a sense, 3D.   Even if you...

『Begin 1月号』〜GOOD BUYガイド第5位に選ばれました
by 須之内大地Nov 22, 2016

Selected as the 5th Best Buy in "Begin January Issue"

  BasShu's wool blanket was featured in the January issue of Begin, which was released last week.   ~ This Month's GOOD BUY Guide ~ It was selected as the 5th place.     "No prickliness with this texture!!"   I always secretly look forward to the catchphrases. This time,...

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